Behold! Pepper doesn’t do this when HGTV is on the tube. But a show on Animal Planet about badgers and he’s undeniably all over it, sitting intently and unwavering in his attention before the box for several minutes, as shown on the left. And then during the commercial break he had to get up close and find out (at right) more about Best Western hotels — and he’s totally a Holiday Inn kinda cat.

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I’m telling you, the folks at Animal Planet are sending out some sort of subliminal tractor channel beam — catnip scented maybe — that draws felines to it like nobody’s business! Brilliant!